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Social Media Week Lagos 2015: Time for North to Connect (I)
Social Media Week Lagos 2015

Social Media Week Lagos 2015: Time for North to Connect (I)

The annual Social Media Week conference is here again, fully loaded as usual with handful of events for people with a passion for emerging technologies, mobile and social media, to strive to understand and share thoughts, strategies, success and failures.

As a platform for worldwide conferences that curates and shares the best ideas, innovations and insights into how social media and technology are changing business, society and culture around the world, Social Media Week hosts conferences on six continents, including Europe, North America, South America, Africa, Australia and Asia. With over 70,000 physical attendees and more than 1 million people connecting through social and mobile every year.

Every year (for the past six (6) years) SMW explores the social, cultural and economic impact of social media with a mission to help people and organizations connect through collaboration and the sharing of ideas and information.

Social Media Week Lagos (SMWLagos)

Social Media Week Lagos (SMWLagos) co-produced by Dragon Africa and AFRIKA21 debuts in Lagos, Nigeria in 2013 (February 18th– 22nd, 2013).  Just as Obi Asika, Founder of Dragon Africa and SMW Lagos Chairman has projected at the commencement of the conference in 2013, the event is indeed showcasing all the innovative ways we are using social media to impact our daily lives. To date over 15,000 people have participated in this annual conference and more than 400,000 people have engaged with SMW Lagos content online.This year SMW Lagos will be held for the 3rd consecutive time.

My Experience

From left: Channels TV Presenter, Nneotaobase Egbe and Bajinta TechNews Editor, Aminu Kyari at SMW Lagos 2014

From left: Channels TV Presenter, Nneotaobase Egbe and Bajinta TechNews Editor, Aminu Kyari at SMW Lagos 2014

I became passionate about SMW Lagos on its debut in 2013 even though unfortunately I couldn’t attend having just retired to my business in Kaduna. I have however kept a tab on the conference since then which saw me attending the SMWLagos 2014 conference.

With lots of expectations and curiosity as to what it has to offer, I left Kaduna for Lagos for the weeklong conference which commenced same day. Between February 23rd – 27th 2014, SMW Lagos took place in different locations concurrently around Lagos with over 60 events. Due to logistics and difficult terrain of the city (to me at least) I was tight to events at Four Square by Sharaton.

After attending six events, my questions were satisfactorily answered even though not all of my expectations were met. The organisation and management of the conference was commendable with very resourceful and amazing panels. Being there with industry players from different works of life ranging from government, media, IT, beauty, entertainment to entrepreneurs, and hear them rob mind, I said “this is a place to be most especially for a Northern based entrepreneur like me who is disconnected with such kind of engagement”. Indeed the mission of helping people and organizations connect through collaboration, learning and sharing of ideas & information was achieved.

The last event I attended was the Tech100 Networking organized in collaboration with YNaija. Though the event was aimed at establishing a network were tech entrepreneurs, professions and young minds alike could come together to interact, share thoughts and socialize. My expectations where cut short because that wasn’t realizable due to time.Even though I had a chat with Sim Shagaya, CEO of Konga.com and said Hi! to an old acquaintance Ahmad Mukoshy of Gigalayer.com, that was as far as I could reach even though I wished for more.

In one line; “I was there, I learned, I socialized, I networked and it indeed added value to me, my business and my perspectives.

SMWLagos 2015

To complement its successes, the 2015 Social Media Week Lagos will focus on the Theme: Upwardly Mobile: The Rise of a Connected Africa. According to the organizers, the SMW Lagos 2015 theme sets the stage for thought-provoking and insightful discussions on the impact of mobile across Africa and what a connected continent of 1 Billion people means for the global economy and the world at large. The global theme for the February 23 – 27, 2015 edition of Social Media Week sponsored by Microsoft is Upwardly Mobile: The Rise of the Connected Class.

smwlagos2-2015“The Connected Class is represented by those with access and connectivity. Today there are 3 billion of us. By 2022 there will be 6 billion. Through the exploration of the Upwardly Mobile theme we want to ask the fundamental question: how can all humans achieve more in a connected world?” — Toby Daniels, Founder/Executive Director, Social Media Week

Informed by the global theme, SMW Lagos Theme “Upwardly Mobile: The Rise of a Connected Africa.”Seeks to explore thought provoking and insightful discussions on the impact of mobile across Africa and what a connected continent of 1 Billion people means for the global economy and the world at large.

This year SMW Lagos is making the whole conference more accessible and hassle free for everyone by hosting all events in a single state of the art event centre. SMW Lagos 2015 will be held at LANDMARK CENTRE, LAGOS; a newly built 2,300 sq. meters (24,000 sq. ft) event centre in Victoria Island, Lagos, Nigeria.

The conference is expected to explore a wide range of topics including business, entertainment, education, technology and politics.

…..to be continued.

 

Copyright © 2015 – Bajinta TechNews. Permission to use any part of this article is granted subject to appropriate credit being given to bajinta.com as the source.

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